About Keeping Lusty

Beauty Without Borders. Confidence Without Compromise.

At Keeping Lusty, we don’t just sell beauty products—we deliver confidence in a bottle. Born in Miami, built with grit, and backed by 15+ years of relentless hustle, we’re here for every professional esthetician, every self-care junkie, and everyone in between who knows they deserve the good stuff.

Our Story

Our founder, Luis Ochoa, didn’t just dream big—he chased that dream all the way from Colombia to the U.S., armed with nothing but ambition, hard work, and a killer eye for design.

What started in 2008 as a small idea became Keeping Lusty, a trusted global destination for premium hair care, skincare, and mesotherapy solutions.

This isn’t just another beauty store.

It’s a reflection of everything Luis stands for: resilience, loyalty, boldness, and one hell of a standard for quality.

What We Offer

We’re your source for high-performance, salon-grade products that deliver on their promises.

No gimmicks. No fluff. Just real results.

Our shelves (and digital aisles) are stacked with:

•  Haircare heroes – from straightening treatments to luxury masques

•  Skincare & mesotherapy essentials – serums, gels, creams, oils, and pro-use formulas

•  Styling tools – dryers, clippers, accessories, and everything in between

•  Body treatments – for face, for body, for glow-up days, and routine days

Whether you’re a licensed esthetician or love taking care of yourself, we’ve got you covered.

Worldwide. Inclusive. Real.

From our HQ in sunny Miami, Florida, we ship worldwide—fast, affordable, and always with care.

Our customer service team is fully bilingual (English & Spanish), and we treat our clients like family—because that’s how we do business.

We’re also proud to offer wholesale and distribution opportunities for entrepreneurs, beauty pros, and product manufacturers with a vision for global impact.

Real Talk

There’s a reason we’ve got loyal customers in every corner of the world—and it’s not just our curated product lineup.

It’s the way we operate: with passion, precision, and people-first energy.

When you shop with Keeping Lusty, you’re not just investing in your beauty.

You’re joining a movement.

So whether you’re a seasoned pro or just building your ritual—

Welcome to Keeping Lusty.

Unapologetically bold. Relentlessly high-quality.

Always here to help you keep it beautiful, every damn day.